Technical experts, at any level of seniority, have much that’s important to communicate to colleagues, peers and often clients.
Their challenge in confidently doing so is two-fold: (i) they’re time-poor and often can’t dedicate the time they want to preparation and (ii) they often believe what they have to say is not ‘interesting’ which undermines their confidence in delivering it.
Over many years of research and practice, we have developed a unique approach to addressing this apparent conflict. It’s not ‘presentation skills training’. It’s not generic ‘personal impact’ or ‘performance skills’. It’s commercial and empathetic preparation and design skills.
Our fundamental hypothesis is that any information is intrinsically interesting and can be delivered to others as such if it’s done in a way that relates to the jobs they are actually performing. Speaker confidence flows as a logical result.